Introduction To CPA Marketing

January 23, 2010 · By My Training Wheels

Ratings:

Loading ...

The most common starting point to searching for a way to make money online, usually starts with going to the Google website and typing in “how to make money online”. As you know this will return thousands and thousands of results that can seem very overwhelming. The more time you spend as an online marketer the more opportunities you see continuing to rise to the top, but the average person never really is able to grasp how the heck people are making a living on the internet. There are many different ways to make money online but one of the most lucrative and simple ways (in my opinion) is CPA Marketing.

What Is CPA Marketing?
CPA Marketing, also known as Cost Per Action, is allowing marketers to make thousands of dollars per day. Some are making as high as $40k a day but of course this is not all profit. CPA Marketing focuses on generating leads for websites where you could for instance earn $1.25 just for someone filling in their zip code on a landing page and hitting submit. In CPA Marketing you never have to sell any products, in fact in some cases you might actually give free stuff away and make money every time some one takes your free offer. Have you ever seen one of those dating service forms where they ask you to fill in your name, email address, and so on? Well chances are that a CPA Marketer received $3 or $4 dollars just for someone filling in that information. Imagine placing several ads like this all over the internet and thousands of people looking at them every day.

How Does CPA Work?
CPA Marketing has what are called CPA Networks that act as the middleman between you and the advertisers. They are in charge of hosting the CPA offers that get sent to them from their advertisers and then they have you come in as the affiliates and promote the offers which thereby drives traffic to the sites. They make their money from a portion of each lead you generate, for example: If the advertiser pays the CPA network $4 for every lead they can send them, and the CPA network pays you $3 for every lead you send them, then the CPA network makes $1 for every lead. This might upset some people but for all of the work and benefits you get for working with a CPA network then you’ll find it well worth their cut.

These networks provide numerous offers for you to promote and you will receive a unique affiliate code from each. They also offer pre made materials for you to advertise with and they track all of your affiliate data, and they give you an individual manager to work with you and help you in your journey. Plus the best thing about CPA networks are that they keep track of all your leads for you then cut you a nice check at the end of the month.

How To Work With CPA Networks
There are so many different CPA networks to choose from but the best advise I can give is to keep away from the small time networks. They tend to be a bit more shady and there’s a possibility you might not get your full pay out on time or maybe not at all. In order to get started, the first thing you need to do is apply to a CPA network, almost like filling out a resume. Remember that it’s important to sell yourself and prove to them that you are worth their time, after all they want to make money too and if you are not worth their time then why should they bother. They will require you to enter your personal information and website, some might even call you for a one on one phone conversation. But if you are not accepted for a network that you really want to work with then it might be a good idea for you to take the initiative to call them and sell yourself.

This is a good start to get you in the door. From here on out you need to study the best offers to promote and the demand for those offers. Your account can grow immensely if you really do your research and work hard at advertising.

2 Responses

Tweets that mention » Blog Archive » Introduction To CPA Marketing -- Topsy.com

January 30th, 2010 at 10:22 pm
1

[...] This post was mentioned on Twitter by steve_ballmer, Susanne Klatten and Anne Chambers, Lee Shau Kee. Lee Shau Kee said: » Blog Archive » Introduction To CPA Marketing: CPA Marketing also known as Cost Per Action is allowing marketers … http://bit.ly/c6ypFt [...]
Daniel Millions

February 12th, 2010 at 9:05 pm
2

I didn’t see a button anywhere but do you allow advertising? I have several blogs in the same niche and I would like to add my banner somwhere on your page.